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Trinity Mirror Marketing Direct
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Logistics
We know a thing or two about distribution.
Not surprising really, when you consider that we're part of one of the largest national newspaper publishers in the country.
Logistics
Our distribution system would be a logistics nightmare for most people.
But with Trinity Mirror Marketing Direct its already in place, established and working.
To achieve this, Trinity Mirror employs and maintains a permanent field force with distributors servicing the same households each week.

This network, with its built-in back checking facility (we currently complete around 9000 back checks a week) qualifies our newspaper and leaflet distribution service for VERIFIED FREE DISTRIBUTION accreditation.
In addition, we are members of the Direct Marketing Association and it's Door to Door Council.
Added to this, our delivery network is regularly validated by STEPCHECK (an independent body who measure distribution efficiency and audit the accuracy of our deliveries).
On this foundation is built the latest computer technology, a recent quarter of a million pound investment has seen the introduction of I.T. systems that links Trinity Mirror Marketing Direct's distribution centres to an integrated and easily-accessed network.
For our clients, the introduction of these systems has revolutionised our direct distribution operation.

Now, high levels of information are easily and quickly sourced.
Distribution itself, no matter how complex or precisely targeted, can be arranged anywhere in the UK, with just one telephone call.

Our methods of distribution include:

NEWSLINK: Delivery of your promotional material alongside an established local free newspaper that makes up a nationwide network. Wherever possible only newspapers with the Audit Bureau of Circulation's Verified Free Distribution certification (VDF) are used. Delivery normally takes place between Wednesday and Friday.

SOLUS: An independent delivery service, where items are delivered on an individual basis. This is particularly useful for specific targeting needs - or for items too large or unsuitable for delivery alongside a free newspaper.


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